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Advertising & Marketing Certification
Advertising
This course is
Advertising & Marketing Certification $299.00
Buy Now
$299.00
28352

Course Details

  • Course Code: USFEC16AMD
  • Location: Online
  • Duration: 15 hours
  • Cost:
  • Qualification: All modern browsers and devices

Further Details

  • Course Access: Lifetime
  • Exams Included: Yes
  • Compatibility: All major devices and browsers

Approved Course:

A003144




Advertising Certification

Are you looking for an opportunity to push your career forward to the next level? Do you have your eye on a promotional opportunity at work and want to gain more knowledge and skill in the advertising industry? Do you want to improve your knowledge and possibly change your career completely? Our advertising certification will provide you with all the information you need to enjoy a successful career in advertising at a price you can afford.

If you have a creative flair, if you want to put marketing strategies together and help your company achieve it's goals, then this advertising certification may be just what you are looking for.

This certification offers the convenience of online learning. You access all the information packed modules via the internet, which enables you to study using any device at any time. You can even study on your way home from a full day at work on the bus, train or subway.

The course is broken down into easy to manage modules, all of which take around thirty minutes to complete. Once you have completed the course you will take the multiple choice test and, on passing, you will have the chance to download and print your certificate immediately. In the event you don't pass the test first time, don't despair, you will be given a second chance to go through the modules and take the test again.

You will have the unique opportunity to study at your own pace, in your own time and from any device to gain the certification you need to boost your career moving forward.

What you will learn

This course is broken down into eighteen easy to manage modules, each module will give you the knowledge you need to enjoy a successful career in advertising. You can expect to gain a wealth of knowledge when taking this course. You will learn the following:

  • Take a deeper look into advertising and understand the difference between advertising and marketing.
  • Learn about media planning, what it is, the process and scheduling, to name a few.
  • Understand what marketing strategies are, why they are important and how they can benefit your company.
  • Get insight into the purpose of adverts. This module will take a closer look at the history of adverts, how adverts benefit a company and viral advertising.
  • Understand the importance of market research in advertising and how this can be of benefit. Learn about customer research and satisfaction and the different types of research you can carry out at any time.
  • Take a look at setting budgets and how to stick to them.
  • Learn about message positioning. Understand how to define your brand's message and how to create messages.
  • Learn the different elements of an advertising campaign.
  • Get a good understanding on how to create the perfect advert.
  • Learn how to buy advertising space while focusing on your target customers.
  • Learn what viral marketing is.
  • Master social media marketing.
  • Identify common mistakes and learn how to avoid them at all costs.
  • Learn about advertising abbreviations
  • Understand the advertising law in the United States.
  • Learn the difference between online and print advertising.
  • Examine different advertising examples.
  • Understand the various career opportunities you can take advantage of in advertising.

Benefits of the Advertising Certification

There are numerous benefits you will find when you take and successfully complete this advertising course. The benefits include:

  • Gain essential knowledge and skills to achieve success in the fast paced advertising industry
  • Study online at your own convenience, in your own time and at your own pace
  • Study using any device, as long as it connects to the internet
  • Enjoy the convenience of an online tutor
  • Have lifetime access to your course content online
  • Affordable price
  • Fast track your career
  • Certified qualification accepted by leading employers in the advertising industry
  • Ability to take what you are learning and use it in your current working environment without delay
  • Easy to understand modules, broken down and brimming with valuable information.


Course Modules/Lessons

Module 1: In-depth Look at Advertising

  • To learn the difference between advertising and marketing
  • To understand the components of advertising
  • To learn about the role as an advertiser
  • To understand the advertising industry

Module 2 : Media Planning

  • To learn what media planning is
  • To understand what a professional media planner does
  • To learn about the media planning process
  • To learn about media scheduling

Module 3 : Marketing Strategies

  • To learn about different types of marketing strategies
  • To understand how marketing strategies can benefit a business
  • To learn which marketing strategies might work best for your business
  • To learn the differences and similarities between marketing strategies

Module 4 : The Purpose of Ads

  • To learn about the history of advertising
  • To learn what advertising can do for a business
  • To understand about the different methods of advertising
  • To understand viral advertising

Module 5 : Market Research

  • To learn about customer research
  • To understand how important customer research is to a business
  • To learn how to gauge customer satisfaction
  • To understand the types of market research

Module 6 : Designing the Budget

  • To learn how to set an appropriate marketing and advertising budget
  • To learn about keeping a budget for marketing and advertising
  • To learn about traditional media channels
  • To understand how to stick to a budget

Module 7 : Positioning Your Message

  • To understand what positioning means in a marketing sense
  • To learn how to define your brand's message
  • To understand how to create messages using positioning marketing
  • To learn the ways to position your message

Module 8 : Elements of an Advertising Campaign

  • To learn about the different elements of advertising
  • To understand the key of a successful advertising campaign
  • To learn which elements work in which circumstances
  • To learn how to target an audience with an advertising campaign

Module 9 : Recipe for a Perfect Ad

  • To learn how to create ads for different media
  • To learn about different advertisement options
  • To learn how to write an advertisement
  • To understand the parts of a perfect advert

Module 10 : Buying Advertising Space

  • To learn about the responsibilities of a media buyer
  • To understand how media buyers identify a target audience
  • To learn how to buy advertising space
  • To understand how to decide which advertising space is best for your product

Module 11 : Viral Marketing

  • To learn how to create a buzz with advertising
  • To learn different methods to ‘go viral'
  • To understand how viral marketing works
  • To see the importance of the customer experience in viral marketing

Module 12 : Mastering the Art of Social Media Marketing

  • To learn about the significance of social media marketing
  • To learn how social media marketing can improve an overall marketing plan
  • To learn how to engage with customers via social media
  • To learn about social marketing and how you can use it in your company

Module 13 : Avoiding Pitfalls in Marketing and Advertising

  • To learn about the marketing pitfalls that marketers run into
  • To learn how to avoid common mistakes
  • To understand why some advertisements do not work
  • To learn the importance of research in designing adverts

Module 14 : Understanding the Important Abbreviations in Advertising

  • To learn about different abbreviations in the marketing industry
  • To understand how to use these abbreviations in the industry
  • To learn how to find a unique selling point
  • To understand how certain advertising tactics work

Module 15: Advertising and the Law in the US

  • To understand who regulates US advertising law
  • To learn about US advertising codes
  • To learn about advertising to children
  • To understand gambling advertising

Module 16: Print and Online Advertising

  • To learn the intricate details of print and online advertising
  • To understand how print media use adverts
  • To understand how online media use adverts
  • To learn how to use print advertising for a business

Module 17: Important Advertising Examples

  • To learn how to examine different advertising types
  • To see how advertising works in the real world with companies you know
  • To see examples of common advertising examples from the US
  • To learn how billboards can work for a business

Module 18: Career Opportunities in Marketing and Advertising

  • To learn about different career options in advertising and marketing
  • To learn how to progress in marketing and advertising
  • To learn some tips to make yourself attractive to marketing and advertising firms
  • To understand how to make yourself stand out from the crowd

What our students have to say…

Excellent career progression

Sim

This is one of the best online available courses of marketing and advertising! So interesting and enriching for an excellent career progression

Sim El

I would recommend to anyone aiming to join the industry

Lynn

I have worked within sales and marketing environments for a number of years, but not formally trained in marketing.

I found this course really interesting, clarifying and expanding on my knowledge in a format that proved easy to read and digest.

The worksheets were very useful prompts to check retention and understanding of individual modules, prior to progressing. I would recommend to anyone aiming to join the industry as an excellent grounding in advertising and marketing.

Lynne Price-Walker

This course is really concise and well written.

Rochelle

This course is really concise and well written. I am exceptionally pleased with my purchase and I am hoping that I will soon progress towards a job in this industry.

You can complete this all online but you also have the option to save the modules in pdf or print the modules for your records which is great for revision.

Great price and lots of help.

Rochelle Hughes

I am confident it would help anyone take the plunge into the marketing world!!

danielle-woodall

I am over the moon with this course and just had to leave a positive review.

The content is very relevant and completely up to date, it gives a fantastic overview of Advertising which is simple and easy to read and digest. It has helped me understand aspects in my current job role more than I needed. I am confident it would help anyone take the plunge into the marketing world!! The little tests along the way are also really handy, and tests what you have understood.

I would highly recommend this course. I am really looking forward to completing the remainder of this course, and browse what other courses are available. Thank you!!

Danielle Woodall



Example Certificate


Certificate No CERTIDNO
This certificate is to verify that
Your Name

has successfully completed the
ADVERTISING & MARKETING CERTIFICATION
on the
27th August 2025

A003144

Daniel Morgan
Head Tutor
New Skills Academy

This certificate can be verified online at:
https://old.newskillsacademy.com

How online learning can benefit you..

 

START THE ADVERTISING & MARKETING CERTIFICATION NOW



https://uk.trustpilot.com/review/newskillsacademy.co.uk

FAQ's

  • Who can take the course?

    Anyone who has an interest in gaining a greater understanding of this subject is encouraged to take the course. There are no entry requirements to take the course.

  • What is the structure of the course?

    The course is broken down in to individual modules. Each module takes between 30 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.

  • Where / when can I study the course?

    You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!

  • Is there a test at the end of the course?

    Once you have completed all of the modules there is a 30 (multiple choice) question test. The questions will be on a range of topics found within the modules. The test, like the course, is online and can be taken a time and location of your choosing.

  • What happens if I fail the test?

    If you don’t pass the test first time you will get a second opportunity to take the test again after further study.

  • When will I receive my certificate?

    Once you have completed your test you can log in to your account and download / print your certificate any time you need it. If you would prefer us to post you a certificate there will be an admin charge of $16

  • How can I pay?

    We use Paypal for all payments on the site. You can either use your Visa, MasterCard ,American Express, Solo cards or PayPal account to pay for the online course. All payments are handled securely by Paypal.

  • Is my payment secure?

    As previously mentioned your payment is totally secure. We use the latest ssl encryption for all transactions.

  • How long after payment can I begin the course?

    You can begin the course immediately after your payment has been received.
    You should receive an email with your log in details as soon as your payment has been accepted. If you don’t get this email please check your junk folder, failing that please contact us for further assistance.

  • How long is my certificate valid for?

    There is no expiry or renewal fees

Go at your own pace. There are no time limits for this course.
This course is compatible with all modern devices and browsers.
On completion of the course you will be awarded a certificate.
We are here to help if you have any problems.

What our students say ...


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